ATELIER PIERROT SHINJUKU
GRAND REOPEN
ATELIER PIERROT Shinjuku storeThis timeATELIER PIERROTThe Shinjuku store will reopen with a new look on Friday, October 16, 2026.
To express our gratitude to all of you for your continued patronage, we have prepared a number of limited edition projects to commemorate the renewal.
Please enjoy special events and limited items that can only be experienced at the newly reborn Shinjuku store.
Limited products/pre-sale
A special lineup to commemorate the renewal
Mini Corset Skirt
Jacquard
We will be selling the "Mini Corset Skirt (Jacquard)" from ATELIER-PIERROT original in advance to commemorate the renewal.
Advance reservations are also accepted for this product. If you are interested, please feel free to contact us.
Brand Limited Items
We will have advance sales of new products and novelty items from many brands including ATELIER-PIERROT.
Enjoy a special lineup available only for this period, including ATELIER-PIERROT limited colors and pre-sale items.
Brands scheduled to participate
MARBLE／Pina sweetcollection／HERHUM／Physical Drop／ ATELIER RUBY／Moonrise Theater／heavenly garden／Morun x Muuna Stoik／ Morpho／Luxmira／BooDodo／Estrellas／uf／ Queen Bee／Baroque／Triple fortune／Microcosm and others
Sales and novelty campaigns for renewal commemorative products will begin on October 16th (Friday).
We also accept advance reservations for event products.
*Participating brands and sales contents are subject to change.
Renewal commemorative novelty
Advance event held at Shinjuku store
For customers who purchase over 30,000 yen including tax
Original Ribbon Clip
original ribbon clip
This is a special novelty commemorating the renewal.
Please take this opportunity to enjoy shopping at the newly reborn Shinjuku store.
Renewal commemorative event
Tap the item you are interested in to see details.
2026.10.17 SAT. ALL STORE STAFF DAY
To commemorate the reopening, October 17th (Saturday) onlyATELIER-PIERROT store managers from all over the country will gather at the Shinjuku store.
This is a special event where the entire brand celebrates the renewal of the Shinjuku store and welcomes customers with gratitude.
SPECIAL PHOTO SPOT Renewal commemorative photo spot
We will prepare a photo spot limited to the event.
Please enjoy a memorable moment at the newly reborn Shinjuku store, such as taking commemorative photos of your visit and posting on SNS.
STAFF SELECTION National store manager recommended selection
Store managers nationwide “The item I most recommend right now” Select.
In addition to introducing recommended comments and coordination points via POP, the store manager himself will wear the recommended items on the day and show you their appeal.
SNS CAMPAIGN SNS posting campaign
For those who post photos taken at photo spots on SNS with the designated hashtag, Stamp card 1 pointWe will give you a present.
Let's enliven the Shinjuku store renewal together with your wonderful photos.
COORDINATE CONTEST Renewal commemorative coordination contest
This is an event where you can participate by posting your coordination using ATELIER-PIERROT clothes and items on SNS.
From among the works posted with the specified hashtag,
★ Grand Prix ★
★ staff award ★
We will select.
We have prepared wonderful prizes for the winners.
Please feel free to submit your own unique coordination.
*This is a separate project from the SNS posting campaign.
LIVE REPORT Instagram/X/TikTok Today's Report
On the day of the event, we plan to broadcast the details of the renewal day in real time on Instagram, X, and TikTok.
We will deliver the moment of opening, the inside of the store, the atmosphere of the event, etc.
Even if you live far away or have difficulty visiting the store, please enjoy the renewal through SNS.
・The content and time of distribution may be changed or canceled without notice depending on the situation on the day.
・Due to the congestion in the store, there may be times when delivery may not be possible.
・Customers visiting the store may be visible in the broadcast. If you do not wish to be photographed, please contact the nearest staff member.
・The distributed photos and videos may be republished on ATELIER-PIERROT's official SNS etc. at a later date.
・You may not be able to reply to comments that are being streamed.
ATELIER PIERROT SHINJUKU
Sales and events for renewal commemorative products will be held sequentially from October 16, 2026 (Friday).
Quantities of products and novelties are limited.
The content of each event is subject to change depending on the situation on the day.
